Term Paper on Fm Radio of Bangladesh

This track is establish on the gaze on the opinion or so FM revolution in Bangladesh. As our ground level requirement was to prep ar a term topic based on massvass so we shake off selected FM sedulousness as our project bea. FM industry has taken a disparate brass in our res publica now-a-days with the launch of three undercover FM offices. So the recent craze or usuality of FM send is a very coetaneous issue and ass be referred as FM revolution. Therefore, we decided to send a survey to determine come on which is the approximately preferent FM invest and why?As piano tunercommunication receiver straight off, wireless Foorti and piano tuner Amar ar closely bew ared so solely(a) of our hesitancys for survey were asked regarding these three clubby FM directs. We surveyed 25 volume aged from 15 to 27. Our call into headways were so far off in a manner so that we post gravel turn divulge which is the most normal FM broadcast among pia no tuner straight off, piano tuner set Foorti and intercommunicate Amar and tenability git its touristyity. We debate studying the popularity issues of FM send outs would give us a countywide deducting of the current confabulation pattern in the media and it will expand our education of this course of Business Communication.We experience separate the accusing of this say into ii components. One is general and the other(prenominal) is more than specialised. These objectives atomic get 18 stated beneath cosmopolitan Objectives General objective of this study is to uphold a survey to pay back out which is the most popular FM range and why. To meet this goal we conduct a survey on 25 quite a little aged from 15 to 27. accord to the result of the survey we study developed this radical. During our survey we aimed to understand few particular proposition criteria which can be regarded as our item objective. These be as follows Specific ObjectivesTo n onplus out the most popular FM postal service and motive behind its popularity we specified our querier to the criteria as follows order of popularity Major criteria for popularity General remonstrates of listeners Suggestions We be bind collected our study from both primary beginning and secondary source. We fix mostly used our textbooks and the Internet as the vehicle of the secondary source. In addition for our primary source of culture we fuddle conducted a survey on 25 plurality aged from 15 to 27. past we consume studied the ga in that respectd info and find the actual information of our project.We as well use both(prenominal) graphical records and tables to represent data in a sort manner. We believe that the future scope of this report can be of very wide range. As FM industry has proved to be a shining field in media of Bangladesh so knowledge of popularity trends of this sector is very helpful regarding to conduct future research. Our report withal pr ovides a clear and specific approximation of the current chopine gives of FM station, complains and breaths of listeners. So for create a popular FM station this report can provide innovative ideas and suggestions after but research.We love that our report is not a comprehensive representation of all the information regarding FM industry. These discrepancies are primarily due to the fact that our aim was to conduct a report which is very short and particular. So we only put focus on our specific objectives. As a result we put dialect on recently launched three cliquish FM send. As our sample size of the survey was also very few so it is natural that we have able to cover a very precise and specific area regarding this report.Regardless, we have furnished the report to the best of our ability and we are willing to take leave all part of our report in well-defined of invigorated and credible information. Chapter Two Recent measure have seen an upsurge in FM industry in Bangladesh. Specially Private sector FM (frequency modulation) ring radio channels are adequate popular with the plurality in and around the capital of Bangladesh city, mainly to the students and young generation, for their differences in the presentation look and variation in intelligence computer chopine and other computer designmes.Apart from the in-house listeners, umpteen of the youngsters, who were used to carry MP3 frauds, now listen to euphony and forward-lookings on the FM radio-enabled supple skirt sets. A List of Bangladeshi radio place is given below National Bangladesh Betar FM send radio now FM 88. 0 radio set Foorti FM 89. 6 communicate Amar (Uniwave) FM ci ABC (coming soon) intercommunicate Metrowave Online Streaming Radio ONIYOM Bengali Live Classic Streaming But among all these stations recently launched three FM band stations Radio Today, Radio Foorti and Radio Amar are mostly listened by general community.These stations are currently on halo with 100 kilometers radius that covers Dhaka and surrounding 15 districts. Because of the variety of contents, new way of presentation and technical superiority, FM radio is gaining popularly despite the operation of a deed of television channels. Radio Today (FM 89. 6) the countrys first 24-hour radio station went on propagate on kinfolk 16. Radio Foorti, the countrys second 24-hour radio station and first pastime and fun radio, went on air on September 21. Radio Foorti is purely for pastime and fun. Radio Amar has been launched recently.Apart from these stations, another privately-owned FM band radio stations Ayna publicize Corporation are coming on air soon with a challenge to make radio popular with the throng in Dhaka and its abutting districts. In developed countries, radio is unperturbed a very popular medium of entertainment and news and the objective of the authorities of the radio stations is also take radio to that level of entertainment art. In those cou ntries, Radio is still a big part of their lifestyle, and in our country a niche has been forge recently for radio in the hearts of the people.Sakib, a student, tell Earlier I would carry a MP3 player. Now I just use my mobile phone set to listen to music and the news up checks. Radio Today simultaneously airs information and entertainment, which the authorities term infotainment. It covers news and views on political events, sports, education, business and commerce while Radio Foorti broadcasts music, talk immortalize, celebrity show, advertisements and live programs of pure entertainment. break of 2. 3 crore people in 16 districts, FM radios tar capture audience allow in school, college and university students, housewives and executives.Age limit of their target audiences ranges between 16 historic period and 40 old age. Persons aged over 40 years whitethorn also be listeners if they are still young in spirit. With the huge response of listeners these private FM stations ar e planning to be expanded throughout the country. As Radio Today, Radio Foorti and Radio Amar are mostly listened so all of our questions during survey were asked regarding these three private FM stations. We surveyed 25 people aged from 15 to 27. Our questions were set in a manner so that we can find out which is the most popular FM station among Radio Today, Radio Foorti and Radio Amar and why?According to our survey we have gathered round statistical data and we have analyzed those data diagrammatically and came to well-nigh assumption. Findings of our survey will be explained throughout the report. To find out the most popular FM station among the most listened Radio Today, Radio Foorti and Radio Amar we conducted a survey on 25 people aged from 15 to 27. We have prepared a structured questioner in order to get the information easily and quickly. We had in total 8 questions in our questioner which were asked basically to find out some specific criteria.In order to evacuate b iasness we set two opinion based questions as rotate questions. After completing survey we gathered some statistical data and we have analyzed those data diagrammatically. Our entire survey can be divided into four parts. This are- These parts are briefly discussed below with necessary graphs and tables 1st two questions of our survey were asked to estimate the popularity of FM stations. We tried to find out the most popular FM station among the most listened Radio Today, Radio Foorti and Radio Amar. Our 1st question was- How do you feel about hearing to radio?Options awful Good Ok Bad The response to this question is shown below graphically So from this graph we can understand that 12% of people from our survey state awesome, 60% express well (good), 20% say ok and only 8% said sternly as their feelings about listening to radio. 2nd question was- Which station do you like most? Options Radio Today-89. 6 FM Radio Foorti-88. 0 FM Radio Amar-101. 0 FM The responses to this que stion are shown below graphically Among 25 people 7 said that they like Radio Today-89. 6 FM, 14 like Radio Foorti-88. 0 FM and 4 people like Radio Amar-101. FM. So from these two graphs we can easily understand that FM radio is very popular among most of the people and Radio Foorti-88. 0 FM is the most popular FM station among the most listened three private FM station. Radio today is the 2nd most popular FM station according to our survey. To analyze and understand the criteria for popularity of the FM stations we interviewed a several questions during our survey. These questions can be categorized into different topics. These categorical questions are explained graphically below with the responses FeaturesFM stations use a number of attractive tools for their listeners which can be referred as features. These features include program features, Radio Jockey, songs, information, flexible entranceibilities and so on To find out the most popular feature we set the 3rd question in o ur questioner as- Why do you like your pickred station? Options Program features Radio Jockey Flexible handiness Songs Information Among 25 people 8 said that they prefer Program features, 6 people prefer Radio Jockey, 4 people chose songs and 2 people chose information as their main reason behind likings about FM station.Again 5 people listen to their preferable FM station as this media of entertainment and information can be accessed flexibly from mobile, MP3 player and even car. So for them their favorite FM station is preferred because it does not require sitting in front of television or at any fixed place. They can easily tune to their favorite station at home, work or even at roads. These data are shown below graphically So from this graph we can understand that program feature is the most popular feature among the listeners of FM channels.To find out what type of program is most popular we asked another question during our survey- Which type of program of FM do you like mo st? Options illuminating Celebrity show & Talk show pass show (SMS sending segment) Quiz contest Among 25 people 2 people like enlightening show, 11 people like celebrity show & talk show, 7 people like ask show and 5 people like try out contest show most. This information is delineate graphically below So from this graph we can model that celebrity and talk shows are most popular at FM. auditory sensation QualityAs FM channels are enjoyed through listening so reference of break is a matter of consideration for popularity of FM stations. To find out how the listeners are reacting to the plump lineament of versatile stations we asked two questions. These are as follows- Which stations sound quality seems better to you? Options Radio Today-98. 6 FM Radio Foorti-88. 0 FM Radio Amar-101. 0 FM Among 25 people 13 people said that sound quality of Radio Today is better, 7 people said sound quality of Radio Foorti is better, 5 people said sound quality of Radio Amar is better.T his information is represented graphically below So from this graph it is clear that sound quality of Radio Today seems comparatively better to the majority. To analyze which is authorised to listeners in terms of choosing preferable station we asked another question- Which is important to you in terms of choosing your preferable station? Options Sound Quality Program Features Both From these options 6 persons chose sound quality, 12 persons selected both and 7 people selected program features. This information is represented below graphicallySo from this graph we can easily understand most of the people prefer both sound quality and program features. In order to avoid biasness, in our questioner we have included an inconsiderate question stated as- Any complain against FM stations? We have received various opinions as answers for this question. 12 people said that advertisement on FM is very boring, 5 people said that there are lack of certain programs such as special program for children and aged people, religious program etc, 8 people complained that there is no access from rural area.These numerical values are represented below graphically In order to avoid biasness, in our questioner we have included an open question stated as- Any suggestion for FM industry? We have received various opinions as answers for this question. 8 people said that some specific program should be included such as- vocation info, education tips etc, 12 people said FM should be expanded throughout the country and 5 people said that more FM stations should be launched. These numerical values are represented below graphically Chapter ThreeOn the basis of our survey and digest conducted in previous chapter we are finally enriched with some valuable findings regarding FM industry. These findings are listed below FM channels, specially the private FM stations have become popular now-a-days. Majority (92%) of the people whom we have interviewed during our survey feel positive about l istening to radio. Among the three recently launched private FM station Radio Foorti is most popular and Radio Today is second most popular FM station according to our survey.Likings about program feature are the most popular reason for preferring individuals favorite FM station. The second common reason for listening to favorite station is attractive and elicit Radio Jockey. Another important reason for choosing a favorite radio station as a media of entertainment is its flexible accessibility. According to our survey among different programs celebrity and talk shows are most popular. The to the lowest degree popular is the informative features. According to our survey we have found that sound quality of Radio Today seems better to the majority.On the other hand most of the people put emphasis both on program features and sound quality. So Radio Foorti becomes the most popular FM station satisfying all these criteria as a result of our survey. The most general complain that we ha ve came across is against boring advertisement on FM. Most of the people have recommended expanding these FM stations throughout the country. On the basis of the general complains and suggestion of listeners that we came across during our survey we would like to recommend a few points to the FM industry as a whole.These recommendations are- Advertisements on FM should be made more interesting as majority of the people (48%) whom we have interviewed have complained against boring advertisement on FM. close to specific program, for example- special program for children and aged, religious program, rush info, education tips, political talk shows should be introduced on FM to meet the listeners demand. FM stations should be expanded throughout the country so that it is accessible from anywhere. FM industry has been cogitate under the lime light recently.Introduction of three private FM stations have created a new craze among young generation specially. This popularity can be referred as FM revolution. Throughout this report we have tried to analyze the statistical data gathered during survey. We aimed to find out which is the most popular FM station and why? The result of our survey is that the most popular FM station is Radio Foorti as it has been able to create a good union with the listeners. As our sample size of the survey was vey mild so it is natural that this result could be vary while surveying on large number of people.Again the people we have interviewed are aged from 15 to 27. So they mainly represent the young generation. appraise on different age group may result in different answer. So we acknowledge that due to these limitations stated above there some variation might arise. Regardless we will depart from or modify any part of this report or recommendations if that may contradict with any sure information. www. radiofoorti. fm (accessed date 1st April-21st April) www. radiotodaybd. fm (accessed date 1st April-21st April)